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industry leader in developing and manufacturing high performance RFID tags

Vizinex

  • Industry

    Manufacturing

  • Type

    RFID Electronics

  • Headquarters

    Allentown, PA

  • Website

Providing Leading Edge RFID Solutions to Businesses and Governments

Vizinex had been in business for a long time as RCD Technologies and needed a new name and updated brand to better promote its extensive line of RFID tags used in commercial, industrial and healthcare applications. Our initial work included the development of a full marketing plan and structure to assist the company in creating a lead generation and qualification process.


Markitects put together both a strategic and tactical marketing plan for us and has been creative and energetic in executing them.

CEO, Vizinex RFID

Accomplishments

Deliverables

Brand development

Collaterals

Website development

Email marketing

Product releases

Results

300% increase in qualified and interested leads

Better brand recognition

Solid presence in the industry