The Art and Science of Creating Great Videos
In today’s competitive landscape, there’s no better way to get your message across, memorably, than with video content. According to recent statistics, 84% of people say they have purchased products and services after watching a brand’s video. Over the past 5 years, we at Markitects have been working diligently with our clients to incorporate video into their marketing toolboxes—with great success. Let’s explore the art and science behind making a great video, tapping into the brain’s left (language and speech) and right (attention and problem-solving) hemispheres no matter which is dominant for you.