SINCE 1994

A Strategic Marketing Firm

Drive Momentum. Accelerate Growth. Overtake the Competition.

Step on the Gas
strategic-marketing-agency

23 Years of Marketing Communications Excellence

let us become your marketing partner

Strategy & Research

Strategic Marketing Roadmap
Voice of Customer
Competitive Analysis
Qualitative Market Research
Client Interviews & Case Studies
Customer & Industry Surveys

Design Expertise

Logo Development
Brand Development & Refresh
Website Development
Collateral Design
Digital Communications
Exhibit Design

Marketing Execution

Outsourced Marketing
Lead Generation
Content Development
Campaigns
Newsletters
Trade Show & Conference Support

ticker
23

Years in Business

158

Client Companies

365

Product & Service Launches

632

Markitecture Interviews

about-us

About Us

a marketing firm

mascot_imageMarkitects, Inc. is a long-standing Strategy, Branding, Public Relations, and Digital Marketing Firm that services growth-oriented companies who market regionally, nationally, and globally. Since 1994, Markitects has introduced and positioned over two hundred and fifty products, services, and companies through the development of unique and targeted marketing communications know-how.

Markitects specialties include branding and launching innovative products and services worldwide. Through our unique Markitecture™ strategic branding and assessment process, Markitects has been a catalyst for growth and realignment, allowing companies to successfully differentiate themselves and capitalize on new business opportunities.

The marketing strategists, wordsmiths, and creative professionals at Markitects work diligently to intimately understand your business and apply proven marketing principles to solve real communications challenges.

our-services

Comprehensive Marketing Services

Strategy & Planning

All successful marketing endeavors start with Markitecture™, our proprietary, strategic marketing and branding process. More >

PR & Content Marketing

We at Markitects have been developing technical, commercial, industrial, and engineering content for decades; so do not hesitate to use us as your starting point. More >

Graphic Design

The visuals and overall identity your company presents to the outside world carries a lot of power and influence! More >

Market Research

We’re not only able to take the pulse of the business, but also create a voice of customer for each market segment. More >

Voice of Customer

Whether developing personas by industry or scenarios by market segment, Markitects has the experience and process to get it right. More >

Website Development

Websites are the cornerstone of many businesses, especially for B2B organizations where a first impression often marks the beginning of the sales cycle. More >

Product Launch

With decades of experience and hundreds of product launches in our resume, you can count on the professionals at Markitects for sound advice and a viable launch plan. More >

Marketing Partner

Let us show you how to achieve marketing excellence without high overhead costs and with an increase in quality. More >

Digital Marketing & Social Media

Your digital brand is an extension of your traditional brand, and it has the ability to expand your reach to a variety of audiences. More >

markitecture-two

MarkitectureTM

our strategic branding and assessment process for growth and alignment

BHAG

Your facilitated brainstorming session starts with a Big Hairy Audacious Goal—your future vision, backed by strategic objectives.

Competitive Analysis

Next, we conduct a thorough analysis of direct competitors, as well as those companies you wish to emulate.

Client Interviews

Our field work includes interviewing clients to get an insider’s point of view and create a voice of customer.

clients

Clients

include emerging growth through multinational companies and organizations

  • Aqua Resources
  • Binary Tree
  • Carpenter Technology
  • CGFNS
  • Contract Pharmacy Services
  • DG3
  • DME
  • Horst Construction
  • Post Properties
  • PMI
  • Proconex
  • Quaker Chemical
  • Systech
  • TE Connectivity
  • TIER Environmental
  • Tozour Energy Systems
  • Vizinex
team

Team

strategic marketing, creative, digital, and content development pros

Francine Carb

Francine Carb

President & CEO
Brooke Meyer

Brooke Meyer

Graphic Designer
Amanda Plavner

Amanda Plavner

Marketing Specialist
Nancy Vinkler

Nancy Vinkler

Internet Marketing Director
Mary Duff

Mary Duff

Controller
Dr. Jeffrey Pinsk

Dr. Jeffrey Pinsk

Medical Consultant
Oreo

Oreo

Mascot
Francine Carb

Francine Carb

President & CEO
Brooke Meyer

Brooke Meyer

Graphic Designer
Amanda Plavner

Amanda Plavner

Marketing Specialist
Nancy Vinkler

Nancy Vinkler

Internet Marketing Director
Mary Duff

Mary Duff

Controller
Dr. Jeffrey Pinsk

Dr. Jeffrey Pinsk

Medical Consultant
Oreo

Oreo

Mascot
happy-customers

Testimonials

see what our clients have to say:

  • Master Planning and Preconstruction Services, Horst Construction

    Our partnership with Markitects keeps Horst engaged and focused on what is most important and effective for the company. They help us vet and develop the best ideas into actionable plans. I appreciate Francine and her team—they always bring us back to strategy, goals, and ROI. More than a sounding board, they have our best interests at heart, and help us execute in line with our objectives.

    Master Planning and Preconstruction Services, Horst Construction
  • Marketing & Program Specialist, PACT

    It has been such a privilege working with Francine and the whole Markitects team. You’ve helped our marketing campaign tremendously and I know I could not do it without you. The emails you create are amazing and fit our Philly Phorum brand perfectly. Most important, they are extremely well received by our technical and executive audience. The result: we have more people registering for the conference and becoming engaged than last year!

    Marketing & Program Specialist, PACT
  • Executive Vice President Strategic Development, DG3

    Markitects is never shy to take the initiative for new and better ideas for supporting our sales team and executing our business plan. They are integral to the current and future success of our organization.

    Executive Vice President Strategic Development, DG3
  • Marketing Supervisor, PMI

    We have had very successful campaigns with good returns on our investments. They continually come up with additional ideas and strategic programs for us – getting us to think beyond what we’ve done in the past. For an organization looking to engage this group, you will not be disappointed with their enthusiasm, creativity, different approaches to marketing and communications or support in their client services and account management.

    Marketing Supervisor, PMI
  • CEO, Vizinex RFID

    Markitects put together both a strategic and tactical marketing plan for us, and have been creative and energetic in executing it. Our lead generation is up over 300% as a result of the marketing effort developed and driven by Markitects.

    CEO, Vizinex RFID
  • President, Managed Services, DecisionOne

    Change is integral to our business, so when we needed to gear up for marketing one of our important business units, Markitects swiftly took the lead, developing new materials and updating all of our case studies. They are also a very effective and flexible partner, developing an easy and mutually respectful relationship with new employees and leadership members alike.

    President, Managed Services, DecisionOne
  • Director of Medical Development, Boiron USA

    Francine and her team’s creativity always came through in an effective and very professional way. I always enjoying working with her and look forward to their next innovative ideas.

    Director of Medical Development, Boiron USA
  • Director of Marketing & PR, Binary Tree

    Markitects is one of Binary Tree’s most trusted partners. Results from working with Markitects include: increased brand awareness in the IT vertical; increased number of qualified leads in our sales pipeline; increased social engagement from our target audiences; increased visibility among targeted news outlets; increased awareness and sales from within our channel; and an internal ‘buzz’ within our senior team and employees!

    Director of Marketing & PR, Binary Tree
  • Director Sales & Marketing, Carpenter Technology Engineered Products Group

    Markitects’ approach has successfully accomplished all of our requirements; our executive group is pleased with the professionalism of the approach that we have taken, the marketing managers at all of our locations are pleased with (and buy in to) the unified approach, the marketplace has accepted the EPG as one source for advanced technologies, and finally the unified marketing strategy has allowed us to consolidate our sales efforts.

    Director Sales & Marketing, Carpenter Technology Engineered Products Group
  • VP Human Resources, M&A Team Member, Quaker Chemical Corporation

    I have known and worked with Markitects over the course of several years and truly respect Francine’s business sense and ability to work with very unique and multiple personalities in a corporate situation. While I was VP of HR at Quaker Chemical, her firm assisted us through some very difficult public communications challenges.

    VP Human Resources, M&A Team Member, Quaker Chemical Corporation
  • Master Planning and Preconstruction Services, Horst Construction

    Our partnership with Markitects keeps Horst engaged and focused on what is most important and effective for the company. They help us vet and develop the best ideas into actionable plans. I appreciate Francine and her team—they always bring us back to strategy, goals, and ROI. More than a sounding board, they have our best interests at heart, and help us execute in line with our objectives.

    Master Planning and Preconstruction Services, Horst Construction
  • Marketing & Program Specialist, PACT

    It has been such a privilege working with Francine and the whole Markitects team. You’ve helped our marketing campaign tremendously and I know I could not do it without you. The emails you create are amazing and fit our Philly Phorum brand perfectly. Most important, they are extremely well received by our technical and executive audience. The result: we have more people registering for the conference and becoming engaged than last year!

    Marketing & Program Specialist, PACT
  • Executive Vice President Strategic Development, DG3

    Markitects is never shy to take the initiative for new and better ideas for supporting our sales team and executing our business plan. They are integral to the current and future success of our organization.

    Executive Vice President Strategic Development, DG3
  • Marketing Supervisor, PMI

    We have had very successful campaigns with good returns on our investments. They continually come up with additional ideas and strategic programs for us – getting us to think beyond what we’ve done in the past. For an organization looking to engage this group, you will not be disappointed with their enthusiasm, creativity, different approaches to marketing and communications or support in their client services and account management.

    Marketing Supervisor, PMI
  • CEO, Vizinex RFID

    Markitects put together both a strategic and tactical marketing plan for us, and have been creative and energetic in executing it. Our lead generation is up over 300% as a result of the marketing effort developed and driven by Markitects.

    CEO, Vizinex RFID
  • President, Managed Services, DecisionOne

    Change is integral to our business, so when we needed to gear up for marketing one of our important business units, Markitects swiftly took the lead, developing new materials and updating all of our case studies. They are also a very effective and flexible partner, developing an easy and mutually respectful relationship with new employees and leadership members alike.

    President, Managed Services, DecisionOne
  • Director of Medical Development, Boiron USA

    Francine and her team’s creativity always came through in an effective and very professional way. I always enjoying working with her and look forward to their next innovative ideas.

    Director of Medical Development, Boiron USA
  • Director of Marketing & PR, Binary Tree

    Markitects is one of Binary Tree’s most trusted partners. Results from working with Markitects include: increased brand awareness in the IT vertical; increased number of qualified leads in our sales pipeline; increased social engagement from our target audiences; increased visibility among targeted news outlets; increased awareness and sales from within our channel; and an internal ‘buzz’ within our senior team and employees!

    Director of Marketing & PR, Binary Tree
  • Director Sales & Marketing, Carpenter Technology Engineered Products Group

    Markitects’ approach has successfully accomplished all of our requirements; our executive group is pleased with the professionalism of the approach that we have taken, the marketing managers at all of our locations are pleased with (and buy in to) the unified approach, the marketplace has accepted the EPG as one source for advanced technologies, and finally the unified marketing strategy has allowed us to consolidate our sales efforts.

    Director Sales & Marketing, Carpenter Technology Engineered Products Group
  • VP Human Resources, M&A Team Member, Quaker Chemical Corporation

    I have known and worked with Markitects over the course of several years and truly respect Francine’s business sense and ability to work with very unique and multiple personalities in a corporate situation. While I was VP of HR at Quaker Chemical, her firm assisted us through some very difficult public communications challenges.

    VP Human Resources, M&A Team Member, Quaker Chemical Corporation

STEP ON THE GAS

Launching your next major product or service? Executing a new marketing strategy to achieve breakthrough performance? Integrating an acquisition? All of these events are fraught with challenges...and huge marketing opportunities. Let Markitects become your creative catalyst and marketing communications partner. We'll help you take action and generate business momentum.